The Locus of Choice: Personal Causality and Satisfaction with Hedonic and Utilitarian Decisions

Botti, S and McGill, A L (2011) The Locus of Choice: Personal Causality and Satisfaction with Hedonic and Utilitarian Decisions. Journal of Consumer Research, 37 (6). pp. 1065-1078. ISSN 1537-5277

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Official URL: http://jcr.oxfordjournals.org/lookup/doi/10.1086/6...
Item Type: Article
Subject Areas: Marketing
DOI: 10.1086/656570
Date Deposited: 16 May 2016 13:25
Last Modified: 11 Nov 2016 16:02
URI: http://lbsresearch.london.edu/id/eprint/232

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