The Design of Durable Goods

Koenigsberg, O and Kohli, R and Montoya, R (2011) The Design of Durable Goods. Marketing Science, 30 (1). pp. 111-122. ISSN 1526-548X

Full text not available from this repository.
Official URL:
Item Type: Article
Subject Areas: Marketing
DOI: 10.1287/mksc.1100.0592
Date Deposited: 17 May 2016 11:55
Last Modified: 11 Nov 2016 16:14

Actions (login required)

Edit Item Edit Item