Indirect learning: How emerging markets firms grow in developed markets

Chandy, R and Banerjee, S and Prabhu, J C (2015) Indirect learning: How emerging markets firms grow in developed markets. Journal of Marketing, 79 (1). pp. 10-28. ISSN 0022-2429

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Item Type: Article
Subject Areas: Marketing
DOI: 10.1509/jm.12.0328
Date Deposited: 02 Mar 2016 18:51
Last Modified: 09 Aug 2017 11:12
URI: http://lbsresearch.london.edu/id/eprint/52

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