The counter-conventional mindsets of entrepreneurs

Mullins, J (2017) The counter-conventional mindsets of entrepreneurs. Business Horizons, 60 (5). pp. 597-601. ISSN 0007-6813

Abstract

These days, it seems, nearly everyone aspires to be an entrepreneur. But many entrepreneurs think and act differently than the ways in which most other businesspeople do and the ways much of today’s business education encourages them to think and act. My in-depth examination of dozens of entrepreneurs I’ve come to know well over the past two decades tells me that their unconventional – or, dare I say, counter-conventional – mindsets and behaviors are marked by six common patterns: “Yes, we can”; Beg, borrow, or steal; Think narrow, not broad; Problem-first, not product-first logic; “No” is something waiting to be turned into “Yes”; Ask for the cash and ride the float. Thankfully, we now know that entrepreneurs are made, not born. These six patterns of entrepreneurial thought and action are eminently learnable. If you want to someday be an entrepreneur, or if you want the people in your company to become “more entrepreneurial”, developing – or encouraging and incentivizing your people to develop – such a mindset might constitute a suitable first step toward preparing you to follow a more entrepreneurial path or to foster a more entrepreneurial culture in your company.

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Item Type: Article
Subject Areas: Marketing
Additional Information: © 2016 Kelley School of Business, Indiana University, This manuscript version is made available under the CC-BY-NC-ND 4.0 license http://creativecommons.org/licenses/by-nc-nd/4.0
Subjects: E > Entrepreneurs
Date Deposited: 02 Nov 2016 09:48
Last Modified: 21 Aug 2019 21:23
URI: http://lbsresearch.london.edu/id/eprint/587
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