The design of durable goods

Koenigsberg, O, Kohli, R and Montoya, R (2011) The design of durable goods. Marketing Science, 30 (1). pp. 111-122. ISSN 0732-2399

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Item Type:	Article
Subject Areas:	Marketing
Date Deposited:	17 May 2016 11:55
Last Modified:	13 Apr 2024 00:42
URI:	https://lbsresearch.london.edu/id/eprint/365

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