Items where Author is "Misra, K"

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Article

Hong, S, Misra, K and Vilcassim, N (2016) The perils of category management: the effect of product assortment on multicategory purchase incidence. Journal of Marketing, 80 (5). pp. 34-52. ISSN 0022-2429

Lambrecht, A and Misra, K (2016) Fee or free: when should firms charge for online content? Management Science, 63 (4). pp. 1150-1165. ISSN 0025-1909 OPEN ACCESS

Misra, K and Surico, P (2014) Consumption, income changes and heterogeneity: evidence from two fiscal stimulus programs. American Economic Journal: Macroeconomics, 6 (4). pp. 84-106. ISSN 1945-7707

This list was generated on Tue Jan 21 01:05:09 2020 GMT.