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Group by: Creators | Item Type | No Grouping
Jump to: B | H | K | L | P | R | T
Number of items: 11.

B

Botti, S and Inesi, M and Dubois, D and Rucker, D D and Galinsky, A D (2011) Power and choice: their dynamic interplay in quenching the thirst for personal control. Psychological Science, 22 (8). pp. 1042-1048. ISSN 1467-9280

Botti, S and McGill, A L (2011) The Locus of Choice: Personal Causality and Satisfaction with Hedonic and Utilitarian Decisions. Journal of Consumer Research, 37 (6). pp. 1065-1078. ISSN 1537-5277

H

Hardie, B G S and Kinshuk, J and Fader, P S (2011) New Perspectives on Customer 'Death' using a Generalization of the Pareto/NBD Model. Marketing Science, 30 (5). pp. 866-880. ISSN 1526-548X

K

Koenigsberg, O and Ansari, A and Stahl, F (2011) Modeling Multiple Relationships in Social Networks. Journal of Marketing Research, 48 (4). pp. 713-728.

Koenigsberg, O and Kohli, R and Montoya, R (2011) The Design of Durable Goods. Marketing Science, 30 (1). pp. 111-122. ISSN 1526-548X

Kumar, N and Puranam, P (2011) Have You Restructured for Global Success? Harvard Business Review, 89 (10). pp. 123-128. ISSN 0017-8012

L

Lambrecht, A and Seim, K and Tucker, C (2011) Stuck in the adoption funnel: the effect of interruptions in the adoption process on usage. Marketing Science, 30 (2). pp. 355-367. ISSN 1526-548X

P

Puntoni, S and Sweldens, S and Tavassoli, N T (2011) Gender identity and breast cancer campaigns. RSM Discovery, 07 (Q3). pp. 4-6.

R

Roberts, J H and Danaher, P and Roberts, K and Simpson, A (2011) Practice Prize Paper - Applying a Dynamic Model of Consumer Choice to Guide Brand Development at Jetstar Airways. Marketing Science, 30 (4). pp. 586-594. ISSN 1526-548X

T

Tavassoli, N T (2011) So you Think You Know your Customers? International Commerce Review, 10 (1). pp. 56-69. ISSN 1864-5747

Tavassoli, N T and Puntoni, S and Sweldens, S (2011) Gender Identity Salience and Perceived Vulnerability to Breast Cancer. Journal of Marketing Research, 48 (3). pp. 413-424.

This list was generated on Wed Sep 20 01:02:29 2017 BST.