Items where Subject is "S > Sales promotion"

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Vana, P, Lambrecht, A and Bertini, M (2018) Cashback is cash forward: delaying a discount to entice future spending. Journal of Marketing Research, 55 (6). pp. 852-868. ISSN 0022-2437 OPEN ACCESS

This list was generated on Sat Nov 28 01:03:38 2020 GMT.
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