Items where Author is "Hoffman, D"
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MacInnis, D J, Morwitz, V G, Botti, S, Hoffman, D, Kozinets, R, Lehmann, D R, Lynch, J G, Jr and Pechmann, C
(2020)
Creating Boundary-Breaking, Marketing-Relevant Consumer Research.
Journal of Marketing, 84 (2).
pp. 1-23.
ISSN 0022-2429
