Items where Author is "Kuester, S"

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Monograph

Montaguti, E, Kuester, S and Robertson, T S (1997) Determinants of "Take-off Time" fro Emerging Technologies: A Conceptual model and Propositional Inventory. Working Paper. London Business School Centre for Marketing Working Paper.

Kuester, S, Homburg, C and Robertson, T S (1997) Dimensions and Determinants of Retaliatory Behaviour to New Product Entry. Working Paper. London Business School Centre for Marketing Working Paper.

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