Items where subject area is Marketing (2001)

Monograph

Ambler, TFJ (2001) Withering the state: freeing resources for better public services. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ, Rose, S and Swithenby, S (2001) Locating brand equity: neural correlates of virtual shopping choices. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ and Styles, C (2001) Connecting firm-level learning with performance. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ and et, al. (2001) Assessing market performance: the current state of metrics. Working Paper. London Business School Centre for Marketing Working Paper.

Smith, N C, Klein, J G and John, A (2001) Exploring motivations for participation in a consumer boycott. Working Paper. London Business School Centre for Marketing Working Paper.