Achieving change that lasts

Markides, C and McGahan, A M (2015) Achieving change that lasts. London Business School Review, 26 (1). pp. 14-19. ISSN 2057-1607

Abstract

True and long‐lasting change only happens if the structure of the underlying system is changed. Costas Markides and Anita McGahan explain why.

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Item Type: Article
Subject Areas: Strategy and Entrepreneurship
Date Deposited: 02 Mar 2016 18:51
Last Modified: 06 Jun 2022 13:55
URI: https://lbsresearch.london.edu/id/eprint/121
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