Botti, S and McGill, A L (2011) The locus of choice: personal causality and satisfaction with hedonic and utilitarian decisions. Journal of Consumer Research, 37 (6). pp. 1065-1078. ISSN 0093-5301
Official URL: http://jcr.oxfordjournals.org/lookup/doi/10.1086/6...
More Details
Item Type: | Article |
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Subject Areas: | Marketing |
Date Deposited: | 16 May 2016 13:25 |
Last Modified: | 23 Nov 2024 01:52 |
URI: | https://lbsresearch.london.edu/id/eprint/232 |