Talmor, E, Livne, G and Simpson, A (2011) Do customer acquisition cost, retention and usage matter to firm performance and valuation? Journal of Business Finance and Accounting, 38 (3-4). pp. 334-363. ISSN 0306-686X
Official URL: http://onlinelibrary.wiley.com/doi/10.1111/j.1468-...
More Details
Item Type: | Article |
---|---|
Subject Areas: | Accounting |
Date Deposited: | 16 May 2016 13:25 |
Last Modified: | 05 Feb 2024 01:41 |
URI: | https://lbsresearch.london.edu/id/eprint/242 |