Stern, P and Hammond, K A (1998) Modelling Long-Run Loyalty. Working Paper. London Business School Centre for Marketing Working Paper.
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| Item Type: | Monograph (Working Paper) |
|---|---|
| Subject Areas: | Marketing |
| Date Deposited: | 05 Sep 2023 15:00 |
| Last Modified: | 24 Sep 2023 06:39 |
| URI: | https://lbsresearch.london.edu/id/eprint/3084 |
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