Putsis, W P (1997) Parameter Variation and New Product Diffusion. Working Paper. London Business School Centre for Marketing Working Paper.
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Item Type: | Monograph (Working Paper) |
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Subject Areas: | Marketing |
Date Deposited: | 05 Sep 2023 15:00 |
Last Modified: | 06 Sep 2023 14:11 |
URI: | https://lbsresearch.london.edu/id/eprint/3092 |
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