easyJet pricing strategy: Should low-fare airlines offer last-minute deals?

Koenigsberg, O, Vilcassim, N and Muller, E (2008) easyJet pricing strategy: Should low-fare airlines offer last-minute deals? Quantitative Marketing and Economics, 6 (3). pp. 279-297. ISSN 1570-7156

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Item Type: Article
Subject Areas: Marketing
Date Deposited: 17 May 2016 12:25
Last Modified: 26 Sep 2024 00:45
URI: https://lbsresearch.london.edu/id/eprint/461
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