Items where Author is "Netzer, O"

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Number of items: 4.

Article

Hardie, B G S, Ascarza, E, Neslin, S A, Netzer, O, Anderson, Z, Fader, P S, Gupta, S, Lemmens, A, Libai, B, Neal, D, Provost, F and Schrift, R (2018) In pursuit of enhanced customer retention management: review, key issues, and future directions. Customer Needs and Solutions, 5 (1-2). pp. 65-81. ISSN 2196-291X OPEN ACCESS

Ascarza, E, Netzer, O and Hardie, B G S (2018) Some Customers Would Rather Leave Without Saying Goodbye. Marketing Science, 37 (1). pp. 54-77. ISSN 0732-2399 OPEN ACCESS

Monograph

Padilla, N, Ascarza, E and Netzer, O (2019) The Customer Journey as a Source of Information. Working Paper. Columbia Business School.

Netzer, O, Padilla, N and Montoya, R (2019) Heterogeneity in HMMs: Allowing for Heterogeneity in the Number of States. Working Paper. Columbia Business School.

This list was generated on Fri Jul 12 01:10:45 2024 BST.