Items where Author is "Norton, M I"

Madan, S, Johar, G V, Berger, J, Chandon, R, Chandy, R, Hamilton, R, John, L, Labroo, A, Liu, P J, Lynch, J G, Mazar, N, Mead, N, Mittal, V, Moorman, C, Norton, M I, Roberts, J, Soman, D, Viswanathan, M and White, K (2022) Reaching for rigor and relevance: better marketing research for a better world. Marketing Letters. ISSN 0923-0645 (In Press)

Adams, G, Flynn, F J and Norton, M I (2012) The gifts we keep on giving: Documenting and destigmatizing the regifting taboo. Psychological Science, 23 (10). pp. 1145-1150. ISSN 0956-7976

Bertini, M, Wathieu, L, Sigman, B P and Norton, M I (2012) Do social deal sites really work? Harvard Business Review, 90 (5). pp. 139-141. ISSN 0017-8012