Items where Author is "Prabhu, J C"

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Article

Chandy, R and Banerjee, S and Prabhu, J C (2015) Indirect learning: How emerging markets firms grow in developed markets. Journal of Marketing, 79 (1). pp. 10-28. ISSN 0022-2429

Chandy, R and Tellis, G J and Prabhu, J C (2009) Radical Innovation Across Nations: The Preeminence of Corporate Culture. Journal of Marketing, 73 (1). pp. 3-23.

Chandy, R and Rao, R and Prabhu, J C (2008) The Fruits of Legitimacy:Why Some New Ventures Gain More from Innovation Than Others. Journal of Marketing, 72 (4). pp. 58-75.

This list was generated on Wed Sep 20 01:03:22 2017 BST.