Items where Subject is "C > Customer relations"

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Number of items at this level: 7.


Akkermans, H and Voss, C A (2013) Service bullwhip effect. International Journal of Operations & Production Management, 33 (6). pp. 765-788. ISSN 0144-3577

Ascarza, E and Netzer, O and Hardie, B G S (2018) Some customers would rather leave without saying goodbye. Marketing Science, 37 (1). pp. 54-77. ISSN 0732-2399


Birge, J R and Parker, R P and Wu, M X and Yang, S A (2017) When customers anticipate liquidation sales: managing operations under financial distress. Manufacturing & Service Operations Management (MOSM), 19 (4). pp. 657-673. ISSN 1526-5498


Hardie, B G S and Ascarza, E and Neslin, S A and Netzer, O and Anderson, Z and Fader, P S and Gupta, S and Lemmens, A and Libai, B and Neal, D and Provost, F and Schrift, R (2018) In pursuit of enhanced customer retention management: review, key issues, and future directions. Customer Needs and Solutions, 5 (1-2). pp. 65-81. ISSN 2196-291X


Lariviere, B and Bowen, D and Andreassen, T W and Kunz, W and Sirianni, N J and Voss, C A and Wunderlich, N J and Keyser, A D (2017) “Service Encounter 2.0”: an investigation into the roles of technology, employees and customers. Journal of Business Research, 79. pp. 238-246. ISSN 0148-2963


McCarthy, D and Fader, P S and Hardie, B G S (2017) Valuing subscription-based businesses using publicly disclosed customer data. Journal of Marketing, 81 (1). pp. 17-35. ISSN 0022-2429

Mullins, J (2014) The customer-funded business: start, finance, or grow your company with your customers’ cash. Wiley, Hoboken, NJ. ISBN 9781118878859

This list was generated on Tue Mar 20 08:14:16 2018 GMT.