Chandy, R, Tellis, G J and Prabhu, J C (2009) Radical innovation across nations: the preeminence of corporate culture. Journal of Marketing, 73 (1). pp. 3-23. ISSN 0022-2429
Official URL: https://journals.sagepub.com/doi/10.1509/jmkg.73.1...
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| Item Type: | Article |
|---|---|
| Subject Areas: | Marketing |
| Date Deposited: | 17 May 2016 11:55 |
| Last Modified: | 21 Nov 2024 02:42 |
| URI: | https://lbsresearch.london.edu/id/eprint/317 |
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