Hardie, B G S, Fader, P S and Shang, J (2010) Customer-base analysis in a discrete-time noncontractual setting. Marketing Science, 29 (6). pp. 1086-1108. ISSN 0732-2399
Official URL: http://pubsonline.informs.org/doi/abs/
More Details
Item Type: | Article |
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Subject Areas: | Marketing |
Date Deposited: | 17 May 2016 11:55 |
Last Modified: | 21 Nov 2024 02:23 |
URI: | https://lbsresearch.london.edu/id/eprint/338 |