Items where Author is "Ambler, TFJ"

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Number of items: 23.

Monograph

Ambler, TFJ and Neely, A (2007) Narrative reporting in company annual accounts. Working Paper. London Business School Social Sciences Research Network.

Ambler, TFJ and Roberts, J H (2005) Beware the silver metric: marketing performance measurement has to be multidimensional. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ, Chittenden, F and Obodovski, M (2004) Are regulators raising their game?: UK regulatory impact assessments in 2002/3. Working Paper. London Business School nan.

Ambler, TFJ (2004) Does the UK promotion of food and drink to children contribute to their obesity? Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ and et, al. (2003) Salience and choice: neural correlates of shopping decisions. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ and et, al. (2001) Assessing market performance: the current state of metrics. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ and Styles, C (2001) Connecting firm-level learning with performance. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ, Rose, S and Swithenby, S (2001) Locating brand equity: neural correlates of virtual shopping choices. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ (2001) Withering the state: freeing resources for better public services. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ, Ionnides, A and Rose, S (2000) Ads on the brain: a neuro-imaging comparison of cognitive and affective advertising stimuli. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ and Riley, D (2000) Marketing metrics: a review of performance meausres in use in the UK and Spain. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ and Styles, C (1999) Future development of relationship marketing: constructs and conduits. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ (1999) Innovation metrics. Working Paper. London Business School Centre for Marketing Working Paper.

Kokkinaki, F and Ambler, TFJ (1999) Marketing performance assessment: an exploratory investigation into current practice and the role of firm orientation. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ (1998) Advertising and profit growth. Working Paper. London Business School Centre for Marketing Working Paper.

Walters, C F and Ambler, TFJ (1998) Advertising intensity, technological change and economic growth. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ (1998) Mediation and moderation: roles and tests. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ, Styles, C and Xiucun, W (1996) Effect of channel relationships and guanxi on the performance of inter-province export ventures in the People's Republic of China. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ and Barrow, S (1996) Employer brand. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ (1996) How much of brand equity is explained by trust? Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ (1996) Intermediate advertising effects: the MAC model. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ (1996) Measuring market performance. Working Paper. London Business School Centre for Marketing Working Paper.

Ambler, TFJ and Styles, C (1996) Relational explanation of export marketing performance. Working Paper. London Business School Centre for Marketing Working Paper.

This list was generated on Wed Nov 6 01:10:45 2024 GMT.