Items where Author is "Puntoni, S"

Article

Puntoni, S, Walker Rezcek, R and Botti, S (2022) Consumer experiences with marketing technology: solving the tensions between benefits and costs. NIM Marketing Intelligence Review, 14 (2). pp. 25-29. ISSN 2628-166X

Goksel, S, Faro, D and Puntoni, S (2022) Psychological Causes of Medical Signs Decrease Perceived Severity, Support for Care, and Donations. Journal of the Association for Consumer Research, 7 (2). pp. 164-174. ISSN 2378-1815

Puntoni, S, Reczek, R W, Giesler, M and Botti, S (2021) Consumers and Artificial Intelligence: An Experiential Perspective. Journal of Marketing, 85 (1). pp. 131-151. ISSN 0022-2429

Tavassoli, N T, Puntoni, S and Sweldens, S (2011) Gender identity salience and perceived vulnerability to breast cancer. Journal of Marketing Research, 48 (3). pp. 413-424. ISSN 0022-2437

Puntoni, S, Sweldens, S and Tavassoli, N T (2011) Gender identity and breast cancer campaigns. RSM Discovery, 07 (Q3). pp. 4-6.

Tavassoli, N T, Hamilton, R W and Puntoni, S (2010) Categorization by groups and individuals. Organizational Behavior and Human Decision Processes, 112 (1). pp. 70-81. ISSN 0749-5978

Monograph

Puntoni, S and Tavassoli, N (2003) The Influence of Mere Social Presence on Message Reception. Working Paper. London Business School Centre for Marketing Working Paper.