(Editorial): "Better marketing for a better world"

Chandy, R, Venkataramani Johar, G, Moorman, C and Roberts, J H (2021) (Editorial): "Better marketing for a better world". Journal of Marketing, 85 (3). pp. 1-9. ISSN 0022-2429

Official URL: https://journals.sagepub.com/doi/full/10.1177/0022...

DOI: https://doi.org/10.1177/00222429211003690

More Details

Item Type:	Article
Subject Areas:	Marketing
Additional Information:	© 2021 American Marketing Association and SAGE Publications. Invited editorial for publication in Journal of Marketing
Date Deposited:	07 Apr 2021 11:17
Date of first compliant deposit:	01 Apr 2021
Subjects:	Marketing Social benefits
Last Modified:	21 Dec 2024 03:02
URI:	https://lbsresearch.london.edu/id/eprint/1743

Download

Accepted Version - Text

Download (378kB)

Statistics

Altmetrics

View details on Dimensions' website

Downloads from LBS Research Online

View details

Actions (login required)

Edit Item