Items where Author is "Bairathi, M"
Up a levelGroup by: Item Type | No Grouping
Number of items: 2.
Bairathi, M, Zhang, X and Lambrecht, A (2024) The Value of Platform Endorsement. Marketing Science. ISSN 0732-2399 (In Press)
Bairathi, M (2023) Effects of Information Provision in Digital Markets. Doctoral thesis, University of London: London Business School.