Items where journal is NIM Marketing Intelligence Review

Group by: Creators | Item Type
Number of items: 2.
L
Lambrecht, A and Tucker, Catherine
(2021)
Algorithm-Based Advertising: Unintended Effects and the Tricky Business of Mitigating Adverse Outcomes.
NIM Marketing Intelligence Review, 13 (1).
pp. 24-29.
ISSN 2628-166X
P
Puntoni, S, Walker Rezcek, R and Botti, S
(2022)
Consumer experiences with marketing technology: solving the tensions between benefits and costs.
NIM Marketing Intelligence Review, 14 (2).
pp. 25-29.
ISSN 2628-166X