Items where journal is NIM Marketing Intelligence Review

Article

Lambrecht, A and Tucker, Catherine (2021) Algorithm-Based Advertising: Unintended Effects and the Tricky Business of Mitigating Adverse Outcomes. NIM Marketing Intelligence Review, 13 (1). pp. 24-29. ISSN 2628-166X

Puntoni, S, Reczek, R W, Giesler, M and Botti, S (2022) Consumer Experiences with Marketing Technology: Solving the Tensions Between Benefits and Costs. NIM Marketing Intelligence Review, 14 (2). pp. 25-29. ISSN 2628-166X

Puntoni, S, Walker Rezcek, R and Botti, S (2022) Consumer experiences with marketing technology: solving the tensions between benefits and costs. NIM Marketing Intelligence Review, 14 (2). pp. 25-29. ISSN 2628-166X