Items where Subject is "Television"
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- LBS taxonomy (1131)
- Television (2)
Group by: Creators | Item Type
Number of items at this level: 2.
Article
Barwise, T P, Bellman, S and Beal, V (2020) Why do people watch so much television and video? Implications for the future of viewing and advertising. Journal of Advertising Research, 60 (2). pp. 121-134. ISSN 0021-8499
Thesis
Carrie, Douglas
(1997)
Patterns of audience appreciation ratings for television programmes.
Doctoral thesis, University of London: London Business School.