Items where subject area is Marketing (2019)

Chen, S and Urminsky, O (2019) The role of causal beliefs in political identity and voting. Cognition, 188. pp. 27-38. ISSN 0010-0277

Fader, P S, Hardie, B G S, McCarthy, D and Vaidyananathan, R (2019) Exploring the equivalence of two common mixture models for duration data. American Statistican, 73 (3). pp. 288-295. ISSN 0003-1305

Hossain, T, Shi, M and Waiser, R (2019) Measuring Rank-Based Utility in Contests: The Effect of Disclosure Schemes. Journal of Marketing Research, 56 (6). pp. 981-994. ISSN 0022-2437

Lafontaine, F, Zapletal, M and Zhang, X (2019) Brighter prospects? Assessing the franchise advantage using census data. Journal of Economics and Management Strategy, 28 (2). pp. 175-197. ISSN 1058-6407

Lambrecht, A and Tucker, C E (2019) Algorithmic Bias? An Empirical Study of Apparent Gender-Based Discrimination in the Display of STEM Career Ads. Management Science, 65 (7). pp. 2966-2981. ISSN 0025-1909

Netzer, O, Padilla, N and Montoya, R (2019) Heterogeneity in HMMs: Allowing for Heterogeneity in the Number of States. Working Paper. Columbia Business School.

Padilla, N, Ascarza, E and Netzer, O (2019) The Customer Journey as a Source of Information. Working Paper. Columbia Business School.