Items where subject area is Marketing (2022)

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Number of items: 13.

B

Banker, M, Miller, M, Voichek, G, Goor, D and Makov, T (2022) Prosocial nudges and visual indicators increase social distancing, but authoritative nudges do not. Proceedings of the National Academy of Sciences, 119 (33). ISSN 0027-8424 OPEN ACCESS

Barwise, T P (2022) Reflections on “Good Empirical Generalizations”. Foundations and Trends in Marketing, 16 (1-2). pp. 1-307. ISSN 1555-0753

Berman, J Z and Silver, I (2022) Prosocial Behavior and Reputation: When Does Doing Good Lead to Looking Good? Current Opinion in Psychology, 43. pp. 102-107. ISSN 2352-250X OPEN ACCESS

Botti, S, Morwitz, V G and Gurdamar-Okutur, N (2022) Advance Care Plans: Planning for Critical Healthcare Decisions. Journal of the Association for Consumer Research, 7 (2). ISSN 2378-1815 OPEN ACCESS

C

Chen, S and Urminsky, O (2022) What's left of me? The role of self-continuity in decision-making and judgments about identity persistence. In: Experimental philosophy of identity and the self. Bloomsbury Publishing, London, pp. 71-86. ISBN 9781350246904

D

Deng, Y, Lambrecht, A and Liu, Y (2022) Spillover Effects and Freemium Strategy in the Mobile App Market. Management Science. ISSN 0025-1909 (In Press) OPEN ACCESS

G

Goksel, S, Faro, D and Puntoni, S (2022) Psychological Causes of Medical Signs Decrease Perceived Severity, Support for Care, and Donations. Journal of the Association for Consumer Research, 7 (2). pp. 164-174. ISSN 2378-1815 OPEN ACCESS

H

Helgason, B A and Berman, J Z (2022) Reflecting on Identity-Change Facilitates Confession of Past Misdeeds. Journal of Experimental Psychology: General, 151 (9). ISSN 0096-3445 OPEN ACCESS

K

Kim, B, Koenigsberg, O and Ofek, E (2022) I Don’t “Recall”: The Decision to Delay Innovation Launch to Avoid Costly Product Failure. Management Science, 68 (2). pp. 8889-8908. ISSN 0025-1909 OPEN ACCESS

M

Madan, S, Johar, G V, Berger, J, Chandon, R, Chandy, R, Hamilton, R, John, L, Labroo, A, Liu, P J, Lynch, J G, Mazar, N, Mead, N, Mittal, V, Moorman, C, Norton, M I, Roberts, J, Soman, D, Viswanathan, M and White, K (2022) Reaching for rigor and relevance: better marketing research for a better world. Marketing Letters. ISSN 0923-0645 (In Press)

P

Puntoni, S, Walker Rezcek, R and Botti, S (2022) Consumer experiences with marketing technology: solving the tensions between benefits and costs. NIM Marketing Intelligence Review, 14 (2). pp. 25-29. ISSN 2628-166X OPEN ACCESS

T

Tavassoli, N T and Visentin, M (2022) To Buy or How Much to Buy? Partition Dependence in Purchase-Quantity Decisions. Marketing Letters, 33 (2). pp. 177-188. ISSN 0923-0645 OPEN ACCESS

W

Wies, S, Moorman, C and Chandy, R (2022) Innovation Imprinting: Why Some Firms Beat the Post-IPO Innovation Slump. Journal of Marketing. ISSN 0022-2429 (In Press) OPEN ACCESS

This list was generated on Fri Mar 24 01:07:13 2023 GMT.