Items where subject area is Marketing (2023)
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Number of items: 2.
B
Botti, S, Iyengar, S S and McGill, A L
(2023)
Choice freedom.
Journal of Consumer Psychology, 33 (1).
pp. 143-166.
ISSN 1057-7408
H
Hassan, M, Prabhu, J, Chandy, R K and Narasimhan, O
(2023)
When Bulldozers Loom: Informal Property Rights and Marketing Practice Innovation Among Emerging Market Micro-Entrepreneurs.
Marketing Science, 42 (1).
pp. 137-165.
ISSN 0732-2399